This specific wheelset was geared directly at what a lot of people consider to be the industry standard for top end cyclocross wheels. If you do the comparisons the Ultimate Race 38W is lighter, has an immensely better hub (Rear DT and front Alchemy), a cyclocross specific rim, a history of being more durable in cross, and on top of that it’s roughly $1,000 less than that pinnacle model at the competitor.
In our option this is the best carbon cyclocross wheelset on the market. Period. Designed by RACERS who actually race cyclocross…FOR racers.